1. Where booking-first software stops for a med spa
At the chart. Spa and salon platforms model a guest, a service and a sale. A medical visit adds a provider who documents, a plan that spans visits, consents that must match the treatment, and results that come back from outside.
Both platforms list forms and charting. The question for a med spa is how far that goes: whether a note is a signed clinical document with an audit trail, whether a plan carries across visits, and whether labs, telehealth and note-writing live in the same record or somewhere else.
2. Boulevard, as its pricing page describes it
Boulevard prices per location. Its pricing page, read in October 2026, lists:
| Plan or add-on | Published price |
|---|---|
| Essentials | $143/mo for 1 location, up to 5 providers |
| Premier | $234/mo per location, marked as a limited-time offer (normally $293); unlimited professionals |
| Prestige | $328/mo per location, marked as a limited-time offer (normally $410); includes Forms |
| Forms | From $65/mo per location on other plans |
| ePrescribe | $45 per prescriber |
| QuickBooks | $45/mo per location |
| Point of sale | Boulevard Duo hardware to purchase; price not published |
The page offers annual billing at a 10% saving and does not state a contract length. Lab ordering, telehealth and an AI scribe are not on the pricing page. Boulevard is a polished, well-funded booking platform; a med spa with a light medical side may find that Forms and the ePrescribe add-on are enough.
3. Zenoti, as its pricing page describes it
Zenoti does not publish prices. Its pricing page asks for a quote, says usage is billed on consumption with optional base packs, includes onboarding and describes white-glove migration support. AI agents require its AI Plus package. It lists forms and charting among its features.
E-prescribing, lab ordering, telehealth and an AI scribe are not mentioned on that page. Zenoti is built for multi-location spa, salon and fitness brands, and for a chain that is its strength.
4. Boulevard, Zenoti and Aminova side by side
Read the clinical rows first; the price rows only matter once those are settled.
| Boulevard | Zenoti | Aminova | |
|---|---|---|---|
| Built around | Booking and the guest | Multi-location spa and wellness | The medical chart |
| Pricing unit | Per location | Quote; usage billed | Per prescribing provider; staff free |
| Published price | From $143/mo per location | Not published | $199/mo with 1 prescribing provider and 1 AI scribe seat; +$99/mo per extra prescriber; $99/mo for the first 3 months for new clinics billed monthly |
| Forms and charting | Forms in Prestige or from $65/mo | Listed | Signed clinical notes, plans across visits, e-signed consents |
| E-prescribing | $45 per prescriber | Not on pricing page | Included with Prescribing |
| Lab orders and results | Not on pricing page | Not on pricing page | Included, trended on the chart |
| Telehealth | Not on pricing page | Not on pricing page | Included with Prescribing |
| AI scribe | Not on pricing page | Not on pricing page | 1 seat included; extra seats $49/mo |
| Memberships and packages | Yes | Yes | Yes, drawn down as visits happen |
For a feature-by-feature test of med spa software more broadly, see medspa software features, and for charting specifically, the best EHR for charting and treatment plans.
5. Which med spas should stay on Boulevard or Zenoti?
Aesthetics-led spas where the medical side is light, and multi-location brands whose hardest problem is retail and staffing across sites.
If your medical director signs off on protocols but nobody charts a full visit, and your revenue is services and retail, a booking-first platform is built for exactly that and you would be paying for medical depth you do not use.
The move makes sense when the medical side becomes a real part of the business: weight-loss or hormone programmes, IV therapy with labs, or telehealth follow-ups. At that point a booking platform with a medical tool beside it means two records. For med spas making that step, see a med spa adding weight loss and hormones.
6. Frequently asked questions
Does Boulevard have charting?
Boulevard lists Forms and charts; Forms is included in its Prestige plan and otherwise starts at $65/mo per location, as of October 2026. Ask how notes are signed and audited.
How much does Boulevard cost?
Boulevard publishes Essentials at $143/mo for one location, and Premier and Prestige at $234 and $328 per location as limited-time offers (normally $293 and $410), as of October 2026.
How much does Zenoti cost?
Zenoti does not publish prices; its pricing page asks for a quote and says usage is billed on consumption.
What is the best Boulevard alternative for a medical spa?
For a med spa whose medical side is growing, a medical EMR that also runs booking, memberships and payments, so notes, consents, labs and telehealth sit on the same record as the appointment. Aminova is built for that.
Can a med spa use Aminova without prescribing?
Yes. The Start-up plan covers booking, charts, consents, photos, memberships, payments and the patient app at $99/mo, with $0 for the first three months for the first 100 clinics.